Rural activations :

India's rural population is at about three fourth of 1.30 billion,

The Key markeys being Uttar Pradesh, Bihar & West Bengal.

The rural Indian market is witnessing steep growth and boom . major FMCG sales come from rural india A number of factors are contributing the rural market boom.

These include increase in population and hence increase in demand;

large inflow of investment for rural development programs from government and other sources

On the other side Rural Markets have unique Challenges such as inadequate distribution and logistics network, uneven infrastructure & communication facilities, inorganic demand, social and cultural challenges & for sure the correct media-mix.

These are few of many such factors which are positioning Rural as a challenge as well as an opportunity.
Rural Marketingservices help organizations to leverage the full potential of Rural India.

Here is our spectrum of Rural Marketing Services

• Retail Merchandising Mandi Activation
• Mela Promotion
• Street Plays nukkad natak
• Road-shows canter activations